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The State of Online Courses 2017 [INFOGRAPHIC]

Editor’s Note: The State of Online Courses is now The State of Online Learning. Read the 2018 report here.

How are online entrepreneurs faring with online courses?

As we’ve seen from our survey, the vast majority of them are interested in online courses. In fact, half have acted on that interest. But among those who have created and put out online courses, only a minority achieve their goals in terms of enrollment and income.

Below is a visual summary of the results of our survey conducted in late 2016. A total of 830 online entrepreneurs took the survey, most of them freelancers, coaches, and consultants, and here’s the gist of their story. For the full scoop, read our survey report here.

How would you answer these questions? Take the one-question survey at the end of the infographic and see how you compare!

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About Lexi Rodrigo

Lexi Rodrigo is the co-author of Blog Post Ideas: 21 Proven Ways to Create Compelling Content and Kiss Writer's Block Goodbye and former Content Writer and Blog Editor at Mirasee. She helps entrepreneurs be seen, be heard, and be known. Get her free email course, 5 Tweaks to a Website that Makes You Irresistible

4 thoughts on “The State of Online Courses 2017 [INFOGRAPHIC]

  1. Hey Lexi,

    Marketing is a constantly changing field, with new technologies and techniques influencing the way marketers work every day. As the digital marketing landscape continues to grow at a rapid pace, marketers are faced with new challenges and opportunities within this digital age.

    The Digital Marketing Course is an initiative designed to educate students and professors in the area of Digital Marketing. Eventually, thanks for sharing your experience with us.

    With best wishes,

    Amar kumar

  2. Lexi,

    Yes, the results are less than ideal. One of the reasons why they’re not doing so well is clear: besides those who created courses to share their knowledge, all others were using course creation not to educate but instead to grow their own businesses.

    Yes, everyone who has a business must work to grow it and make money. I agree.

    Also, perhaps those who created courses to share knowledge didn’t have better motivations. The question here is: what type of knowledge were they sharing? Lastly, did they want to educate or were they putting out information products?


    The topics that motivated them were those needed to grow a business. That eliminates the majority of Internet searches made by everyone else. Not everyone needs help in building a business.

    If you look at the topics of their courses: marketing, technology and time, that ignored major needs of human beings. For example, subject categories like self-help or self-improvement, parenting, finance, spirituality, creativity, teaching, etc…

    No wonder they weren’t doing well.

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