The Case of the Missing Marketing Message

We’re back with another student hotseat. Meet Laura Linden, a consultant and coach in mindful business leadership guiding her clients in growing a conscious business. She joined the Course Builder’s Laboratory in October of 2015. Laura along with Mirasee coaches, Jessica, Lesley, Lindsey, Andy, Oleg, Darla, and her personal coach Lizzie discuss some challenges she’s faced in trying to launch her pilot course. They break down why her first offering did not get the response …

You Want to Create a Course, So Why Don’t You?

You’ve heard the hype. Everyone’s saying it, and you know it’s true: creating a course is one of the best ways to make money online. Just imagine what it would be like to have a product that gives your clients the same results you provide in person. You could help so many more people. Your impact and reach could be so much greater.

Create Your Online Course Content: Phase 3

In my previous article on creating an online course (Phase 2), you learned about building the conceptual design and learning path for your course. Your design ideas inform you about the: level of prior knowledge your students should have content you should create

The State of Online Courses [INFOGRAPHIC]

On Thursday, we shared with everyone the results of our online course creation survey, The State of Online Course Creation [Industry Survey of 1,128 Entrepreneurs]. If you haven’t had a chance to check it out, yet, here’s a link to it so you can get all the juicy details. However, for all you “All we want are the facts, ma’am” Joe Fridays out there (Dragnet anyone?), we had this snazzy infographic made up just for …

No Blunders! Avoid These 5 Startup Mistakes

Why do startups fail? Is there a recipe for success for your new and exciting business venture? Unfortunately the answer is no. There is no way to guarantee success in your new business. While there may be recipes (or templates) you can use to help you on the path to success, it’s also useful to know what things you should avoid as a startup.

Design Your Online Training Course: Phase 2

In my previous article on creating an online course (Phase 1), you were asked questions to see whether you were ready to build and deliver an e-course. In Phase 1, I posit that teaching and learning online is not easy. And creating online courses (or any course) is an art form. Additionally, you were cautioned to create a course where students truly learn and get terrific results from it.

7 Warning Signs That Your Launch Might Burn You Out

Burnout – it’s something that has always been the dirty little secret of entrepreneurs, small business owners, and anyone else busting their ass to get a project finished on time. Up until recently, it was also something that no one really talked about. Chances were that everyone was going to experience it at one time or another, but it was a sign of weakness to admit that you were struggling with it. In fact, it …

Think You’re Cut Out for Creating an Online Course? (Better Read This First!)

These days, it seems like everyone is selling an online course (or maybe they just secretly want to sell one). And, I suspect that you might want to do the same. Or – maybe you already have an online course, but you want to make it stellar – taking the wisdom from your head and laying it out in such a way that your students can use it to improve their lives or businesses in …