networking tips

7 Effective Tips for Better Networking and More Clients

Networking events have always been a popular way for people to meet potential prospects. It’s inexpensive and can be a fun way to get out and meet new people. But many people trying out networking events fail to get new business or form meaningful, long-term connections. So… are these networking events a waste of time? Or can networking actually result in meaningful business relationships? According to a Forbes Insight report, 8 out of 10 business …

business plans

And You Thought Business Plans Were a Waste of Time

You’ve built a reasonably successful business, and you’re earning an income that’s “enough,” if not comfortable, that meets your needs. You sell stuff pretty regularly, too. And you did it all without a formal business plan. But an opportunity presents itself. A potential business partner. A mobile app. The perfect storefront space you’ve been dreaming about for that day when your Shopify store becomes a curated brick-and-mortar shopping experience. You’re ready to scale up, but …

Customer Profile Template: Finding Your ONE Person

Post updated by Lexi Rodrigo How would you like to know EXACTLY what to say in your marketing messaging? To know EXACTLY what sort of blog post to write to generate lots of comments? To know EXACTLY what brand identity you need to have in order to inspire a large group of people and turn them into raving fans? These are exactly the kinds of things you’ll know when you clearly understand your ideal customer. …

Boost Your Productivity with These 7 Apps

Imagine working for hours on end and accomplishing nothing. All the emails or social media responses you made? Those don’t matter in the grand scheme of things. The important tasks that require doing are still there, waiting for you. *Cue the frustrated scream. Could it be that you have a time management problem? The internet is a double-edged sword after all. On one hand, you can use it to communicate with business partners and clients …

business coach mastermind group

The Life-Changing Magic of the Business Coach/Mastermind Group Combo

Business coaches… what and who are they? What support and benefit can a business coach truly provide to increase the success of your business? How could one help you develop as an entrepreneur and person? Why even bother to hire a coach? I answer these questions by sharing my experience of having a business coach combined within a mastermind group. My story unpacks the layered services, events, benefits, and results of a business coach to …

productive blogger

The 4 Steps to Becoming a Powerfully Productive Blogger

You love the thought of growing a successful business and an audience that craves your content. You look at top players in the field and think, “I’m going to be like them.” All sorts of ideas are floating around in your head, and you can’t wait to see your dreams come to fruition. You walk towards your desk, turn on your computer, and then… pop! The bubble has burst. Ten minutes later, you’re laughing at …

million dollar launch lessons

5 Important Lessons on the Road to a $2 Million Launch

Can you relate? “The launch officially starts tomorrow and the sales letter is still just an outline.” “Launch day! We pushed a code update that broke some stuff, so we had to scramble to fix it. There’s still a ton of work to be done, but I’m finding it hard to concentrate because I keep jumping over to check stats.” “[Day 5] There are still a few tech issues that are really frustrating me. There’s …

not getting clients

How to be the Freelancer Editors and Producers Adore

Dear Freelancers of the World! The gods of the current economy smile on you. The market is in your favor—so many companies, so many assignments. And yet, you’re not working as much as you want. Your cell phone isn’t ringing. The inbox is empty. What’s up with that? You are talented, yet never get past the first interaction. And sometimes I wonder if many of you even know where you trip up. I’d like to …

7+ Tools You Need to Get Started as a Solopreneur

You can’t start your solopreneur career or freelance successfully without the right tools, especially if freelancing is your business and not just a hobby. Sure, you’ve probably got some of what you need lying around at home, but if you want to take a professional approach you’ll need to invest in the tools and technology necessary to make it easy to run a business that your clients will love. I’ve been freelancing for more than …