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Offer Creation

Your Price Strategy Is Your Command (How to Raise Prices)

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The Strategy of Raising Prices (Interview with Phil Telio from Embrase)

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Current Marketing Trend: Reality TV [CASE STUDY]

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Luxury Marketing: The Magical, Fantastical, Mystery… Pen? How Montblanc Saved the Pen from Obsolescence [CASE STUDY]

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There are FOUR Ways that Marketing can Help You Make More Money…

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The Art of Pulling the Trigger: Upselling Done Right

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Breakthrough Advertising: The Most Important Paragraph In Eugene Schwartz’s Classic!

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David Garfinkel and Brian McLeod on Fast, Effective Copy

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Better Marketing = More Profits: Interview with Chris Keller from ProfitWorks.ca

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