11 Free or Dirt-Cheap Online Business Tools to Run Your Business from Anywhere

8 AM. You wake up to the sound of an alarm, grab your phone to glance at the time, take a quick look at your emails, play Hanging with Friends for just another 5 minutes snuggled in bed, get dressed and do a 3-second commute to your new office desk. Congratulations! You have quit your job and it’s your first day at your business. You smile at the thought of what’s in store. . . …

How to Recognize a Genuine Online Marketer and How You Can Be One

If you, like me, have been around the online world for any amount of time, you’ve undoubtedly encountered the salesy marketers who promise thousands, if not millions of income. They give a glimpse of something ethereal in exchange not only for your attention, but for your money. Don’t get me wrong – there’s nothing wrong with sales. In fact, sales are the life blood of a business. But as online marketers, should we always be …

Online Networking: The Little-Known Problem That’s Sabotaging Your Chances of Connecting With Influential Bloggers

You’re working hard to connect with influential bloggers in your niche. But you can’t help wondering if you’re being ignored. It’s a horrible thought, isn’t it? You’re doing all the things the experts tell you to do if you want these connections to lead to your content being linked to, talked about and shared to the 1000s of people who follow these influential bloggers. But … It still feels like you’re invisible. Your emails go …

The Bruno Mars Guide to Quickly Growing a Massive Audience of Raving Fans

“It’s like he came out of nowhere.” Have you ever wondered how some people can shoot to the top of their field so quickly? It happens everywhere, not just in your line of business. For instance, Bruno Mars rocketed to the top of the music world. Since releasing his first album in 2010, the two-time Grammy-winning artist has landed five number-one singles on the Billboard charts. That’s faster than any other male singer since Elvis …

Creative Marketing Ideas: Why Small-Scale Businesses Need It and How They Can Pull It Off

For every day that your business survives, the need to think of new creative marketing ideas to extend your existing customers’ loyalty and to gain new ones remains constant. This is especially true when there are other products in the market similar to what you are selling, which means that you’re competing with other brands for your target audience’s attention. Such a circumstance automatically puts you in a position where you have to always come …

Seeing Is Believing: 8 Simple Ways to Use New Visual Content and Boost Your Social Media Marketing

Once upon a time, bloggers would write long-ish posts with an image or two tucked in. Then along came Twitter, and we started to write posts in 140 characters or less. Now, a new shift is happening. This time, it’s from written media to visual media. Every day, your audience is bombarded with tons of information, and they don’t know how to process it. Luckily for us, humans are pretty good at remembering information when …

Substantive Editing: The Editing Step You’re Forgetting that Could Make or Break Your Next Book

When you think of “editing,” where does your mind go first? Most readers and writers think of editing as correcting grammar, punctuation, and word choice in a manuscript – but there’s a lot of work to do with your book’s first draft before it’s ready for that! Don’t go straight from finishing your first draft to correcting grammar and punctuation. Before you can focus on these, you have to ensure that what you’ve written is …

Are You Holding Yourself Back as a Writer? Take Your Seat at the Table

Ask any writer, and they’ll tell you the same thing: becoming a writer is hard work. And if writing is hard work, building an audience who appreciates your work is even harder. So what’s holding you back from building your audience? You already know what you need to do to grow your blog and authorship platform. You’ve read the posts and attended the webinars. You’ve already put your best effort into your website and free …

Brand Yourself: How to Use Your Personality to Your Advantage in Marketing

If you ask your customers why they chose to buy from you, your personality is likely to come up in the answers. Maybe you seemed trustworthy. Or your sense of humor made people want your products and services. Whatever the personality trait, your marketing made people notice it – whether or not you intended it to happen. When you know what aspects of you people find most positive, you can brand yourself by emphasizing them …