About Tara Malone

Tara Malone is a freelance B2B copywriter and Smart Blogger certified content marketer who specializes in creating long-form blog content that teaches small business owners how to market themselves successfully. Check out her website to learn more about her content writing services.

How to Build a Winning Lower Sales Funnel: A Complete Guide for Newbies

After working late nights for weeks on end, your brand-new online course is finally ready! You can’t wait to share it with your email list and feel sure they’ll absolutely love it. After all, you’ve created tons of valuable content, nurtured your list, and did everything else you were supposed to do. But after you launch your course, the results are totally underwhelming. Very few, if any, of your subscribers actually purchase your course. You …

Sales Funnel Stages: A Simple Guide (With Examples) for Total Marketing Newbies

You’ve heard it a million times by now. If you’re going to grow a successful online business, you need a sales funnel. There’s just one problem: you only have a vague notion of what a sales funnel is and don’t have the slightest idea how to build one. You’ve spent lots of quality time on Google trying to figure out sales funnels, but haven’t found a guide that clearly explains how they work or how …