About Augustus Franklin

Augustus Franklin is the founder and CEO of CallHub, a California-based Voice and SMS service company bridging the communication gap for political campaigns and advocacy groups. When he is not working, he is either making toys with his kids or training for a marathon.

brand voice 5

The 12-minute Guide to a Clear Brand Voice

Ever been in a crowded place where a voice sounded familiar and you turned around to find it was someone you know? Among the cacophony and the rumble of hundreds of voices, your brain picked up on the one you recognized. Our brains are good at recognizing patterns and so it’s no surprise it keeps a record of voices it encounters repeatedly. But what about “voices” you come across through text or messages? It appears …