7 Steps on How to Create an Email Newsletter and Have a Profitable Launch
One of the biggest lies in marketing is “the money’s in the list”. It’s simply not true. I once had a list with over 25,000 subscribers and it didn’t make me a dime. Why? Because I never built a relationship with them. I basically sent them ten pitches in a row and hoped they’d buy. That hurts to admit, but it was a valuable lesson. And once I provided useful content – instead of hammering …