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Presenting Blowing Up (Danny Iny)

  • Episode #9

Host Sharon Richmond introduces Blowing Up, a new podcast in the Mirasee FM podcast network. In this bonus episode, hosts Linda Claire Puig and Ari Iny talk with Danny Iny about the massive impact that guaranteeing results can have on sales, program quality, and the strength of your team.

Danny Iny is the founder and CEO of Mirasee. His latest book is titled Online Courses: A Business Parable About How to Create Freedom by Teaching Your Gift, and he is the host of the popular podcast, Course Lab

Hosts Linda Claire Puig and Ari Iny talk with Danny about the massive impact that guaranteeing results can have on sales, on the quality of your programs, and on the strength of your team. 

During the episode, you’ll discover:

  • How to deliver things that nobody else in your industry can, with something you put in your guarantees
  • Why Danny doesn’t believe in the standard “30-day, money-back guarantee”—and the powerful alternatives he recommends
  • What to do if you can’t find a guarantee you’re comfortable offering (this simple approach also delivers tons of value to your buyers)
  • The direct causal relationship fostered by guarantees between program quality, team quality and income generation
  • And much more.
“Sales are fundamentally about trust, and being willing to put my money where my mouth is gives people confidence.”

Danny Iny

Danny Iny is the founder and CEO of Mirasee and best-selling author of nine published books, including Teach Your Gift,  Leveraged Learning and Teach and Grow Rich, among others. He is the host of the Course Lab podcast and is also the creator of the acclaimed Hybrid Course University training program, which provides all the instruction, coaching, and support that entrepreneurs need to build and launch a profitable online course.

Danny has maintained a passionate commitment to learning and transparency, freely sharing lessons learned from great successes, major challenges, and even his personal life to support the online entrepreneurial community as a teacher, speaker, trainer and advisor to many of the top leaders in our industry.

Resources or websites mentioned in this episode:
6-Figure Newsletters
Danny’s website
Danny’s free gift

Guest: Danny Iny
Hosts: Linda Claire Puig & Ari Iny
Producer: Linda Claire Puig
Managing Producer: Cynthia Lamb 
Executive producer: Danny Iny
Audio Post Supervisor: Evan Miles, Christopher Martin
Audio Post Production: Post Office Sound
Music soundscape: Chad Michael Snavely
Making our hosts sound great: Home Brew Audio

If you don’t want to miss future episodes of Blowing Up, please subscribe to Apple podcasts or Spotify or wherever you’re listening right now. And if you liked the show, please leave us a starred review. It’s the best way to help us get these ideas to more people.

Music and SFX credits: 
Track Title: Sunny Side Up
Artist Name(s): Neon Beach
Writer Name: Aaron Sprinkle

Track Title: Presence
Artist Name(s): Mikey Geiger
Writer Name: Michael Thomas Geiger

Track Title: Coo Coos
Artist Name(s): Dresden, The Flamingo
Writer Name: Matthew Wigton


To Lead Is Human

Every business leader has a huge impact on their organization. In this podcast, Sharon Richmond interviews successful leaders who have turned personal growth into tangible business outcomes. They discuss overcoming challenges, lessons learned and what helps them make a positive impact in their organization. Sharon offers insight and advice to help listeners envision how they can supercharge their own leadership by blending the art and science of leading with intention.