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Beyond the Hype: Master Transformation, Not Marketing Tricks (Coach Ajit)

  • Episode #144

Coach Ajit Nawalkha shares his journey from humble beginnings to a coaching leader, where passion meets practicality in entrepreneurship. Learn how to build a sustainable coaching career by mastering transformations, embracing authenticity, and creating long-term success with joy.

Ajit Nawalkha is a business coach, co-founder of Evercoach, co-author of The Book of Coaching and The Business Book of Coaching, and author of LIVE BIG: The Entrepreneur’s Guide to Passion, Practicality, and Purpose.

In this episode, Melinda and Ajit talk about:

  • His coaching rooted in humble, love-filled beginnings
  • Why understanding transformation beats marketing tricks
  • Building a sustainable coaching business over 20 years
  • Embracing leadership through passion and support
  • Pursuing your own path — not someone else’s dream
  • Creating growth by delegating, automating, and simplifying tasks
  • How rest, not constant work, sparks your best ideas
  • Leading with curiosity — the key to a sustainable and joyful coaching career
“I was exposed to the idea of leadership with curiosity instead of leadership with ‘here’s what you should do.’”

— Coach Ajit Nawalkha

With a passion to love and serve, Ajit Nawalkha has successfully built numerous online brands for coaches, authors, speakers, and online educators. This includes co-founding Evercoach, the leading brand in helping coaches reach their full potential, which has impacted over 140,000 coaches, teachers, and educators.

Ajit is also a business coach who helps companies scale from start-up to $10 million in revenues. With his coaching centered around leadership, management, mindset, product, team, and marketing, his clients often report 30–200% business growth as a result of Ajit’s coaching.

From his experience at Evercoach and his own coaching experience, Ajit co-authored The Book of Coaching and The Business Book of Coaching. His books have gone on to become best-sellers and have since helped more than 10,000 readers discover how to start a coaching business.

Ajit is also known to be the brain behind many successful businesses that are household names. His latest book LIVE BIG: The Entrepreneurs Guide to Passion, Purpose, and Practicality is helping thousands of coaches and other entrepreneurs to live a more fulfilling life while building a successful business.

One of his core beliefs is that a life worth living is a life that is dedicated to being of service to others. Ajit’s passion and purpose revolve around helping coaches, authors, speakers, and entrepreneurs create a positive impact in the greater world. Nothing makes him happier than watching honest, dedicated individuals achieve their dreams and knowing that he played a part in making those dreams come true.

Resources or websites mentioned in this episode:
Mirasee
Coaches Console
Melinda’s books: The Confident Coach and The Professional Coach

Coach Ajit’s book: Live Big – The Entrepreneur’s Guide to Passion, Practicality, and Purpose
Coach Ajit’s free resource: Mindvalley Life Coaching Masterclass
Coach Ajit’s websites: CoachAjit.com and Evercoach.com

Credits:
Host: Melinda Cohan
Producer and Editor: Michi Lantz
Executive Producer: Danny Iny
Music Soundscape: Chad Michael Snavely
Making our hosts sound great: Home Brew Audio

To catch the great episodes that are coming up on Just Between Coaches, please follow us on Mirasee FM’s YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It’s the best way to help us get these ideas to more people.

Music credits:
Track Title: Clouds
Artist Name: Acreage
Writer Name: Marshall Usinger
Publisher Name: BOSS SOUNDSTRIPE PRODUCTIONS

Track Title: Coastline Dream
Artist Name: Wild Sky
Writer Name: Adam Simons
Publisher Name: BOSS SOUNDSTRIPE PRODUCTIONS

Track Title: Coo Coos
Artist Name: Dresden, The Flamingo
Writer Name: Matthew Wigton
Publisher Name: A SOUNDSTRIPE PRODUCTION

Track Title: Stars & Trees
Artist Name: Outside The Sky
Writer Name: Dustin Ransom
Publisher Name: A SOUNDSTRIPE PRODUCTION

Special effects credits:

24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.

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Just Between Coaches

This show is like Oprah’s couch, where conversations cut straight to the heart of the topic, but... it’s only for coaches! Melinda Cohan of the Coaches Console explores the tough questions coaches face on a regular basis. With a new guest host each episode, Melinda provides tactical advice and strategies to address issues like “How do I deal with price resistance?” and “Should I fire my client?”