How to Build an Entrepreneur with Ash Maurya
Audra Casino
An entrepreneur isn’t an entrepreneur no matter how many businesses they try to build or how many startups they have a hand in. Entrepreneurs are built, too, and it’s a step too often skipped.
Today’s guest, Ash Maurya, founder of LeanStack, knows all about entrepreneurship. He also knows from personal experience what happens when you don’t build that skillset first. He’ll also be the first to tell you that the tools available to help you become a better entrepreneur aren’t readily available, especially when it comes to ideas and business plans. Discover:
- The revolutionary way to ‘pilot’ a book and become a thought leader
- How to tell when an idea will work and when it won’t
- Where great business ideas come from
- The alternative to a business plan that works like LEGOs
If you’re interested in a simple, flexible way to build a business, or how to know when you’ve got an idea worth pursuing, you don’t want to miss this episode.
- At 4:00 – How to write a book using the lean startup method, and make yourself a thought leader in the process.
- At 8:00 – Ash describes how his lean startup method goes a step further than its predecessors, and how it simplifies the process.
- At 12:30 – Ash explains why the LeanCanvas method is something anyone can do; you don’t have to be a software designer like he is to use it.
- At 17:00 – There’s lean startups, running lean, and now, Ash has a new book called Scaling Lean. Find out what that means for growing businesses.
- At 21:00 – Ash explains why his passion lies in lean startups, and how he strives to build entrepreneurs instead of businesses.customer service
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Audra Casino
Audra Casino is a broadcast professional with 20 years of experience in performance, showrunning, and audio production. She got her start at a tiny radio station in the middle of nowhere, then worked her way up to the fifth largest broadcast market in the US. From there, Audra made the lateral step into podcasting, with the determination to bring professional audio and performance skills to an increasingly competitive market. Her vision is to work with people who are passionate about storytelling and communication, and to help give them the edge they need to make great podcasts, engage with their fans, and support their passions.
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Christen Dunn
I follow Ash simply because of his books, which I use to teach high school Entrepreneurship. This year, I am building more time in my curriculum to do activities on specific entrepreneurial skills. I am so happy to hear Ash state the importance of building and creating the Entrepreneur-not just building a business. With these skills our young people can be more prepared for college and any careers or self-employment. Thank you for bringing us this podcast!
Terry Yelmene
As an avid practitioner and aspiring course developer in this field myself, I want to share with all my Mirasee friends, that (along with Eric Reis) Ash Maurya is THE leading authority in the LEAN Startup space. Please know that the information shared here about experiment and validation can/should be very important/valuable to you as you develop your your products, services and businesses. I highly recommend this podcast as a great basic intro to the startup planning and development execution methods that are working best right now. Check it out!