Professionalism Or Personality: Which Matters More To Your Business?
The benefits of professionalism are well known – increased perception of respectability, authority, trust, and dependability. But is there a downside to professionalism? Is it possible to be too professional? Yes. Ahem, I mean yes sir, it is possible. Professionalism is scripted behavior which at extreme levels replaces personality; it makes businesses orderly… and boring. It’s true that if you strip away the personality of a business, you’ll get a predictable result. This is appealing …