About Mary Jaksch

Mary Jaksch is Editor-in-Chief at Write to Done. Grab her FREE report, How to Write Like an A-List Blogger. Mary has helped thousands of students successfully create outstanding and profitable blogs at A-List Blogging and is the blogger behind Goodlife ZEN.

Story Arcs and Split Testing: How I Raised My Email Open Rates by 272% (And You Can Too)

“You know the emails you send out from A-list Blogging? Well, I see them in my inbox, but I hardly ever read them, because I hate the style you use. It’s all so ra-ra-ra!” I sighed. Birgit is German and doesn’t cushion her blows. Not even for her best friend. But what she said next made me pump my fist! I’ll tell you about it in a moment, but let me quickly give you the …