What Can Animal Behavior Teach You About List Building? A Lot
Four months ago, I had no idea that a huge responsive email list was considered the most important asset in the online marketing world. In my fledgling online business awareness, I naively thought that my assets were knowledge of my topic, my teaching skills, and my charisma. Since then, I’ve had a pretty steep learning curve, and my brain kicked into overdrive integrating all the new information on A/B split testing, opt-in bribes, and setting …