Zero to 25K Subscribers in one Week! (Dollar Shave Club’s Online Marketing Strategy)
You’ve heard all the claims the marketing gurus make about building email lists quickly. In fact, you’ve heard so many claims you wonder if any of them are true. Well, this claim is real, verified by online articles at the Wall Street Journal and Forbes, not to mention a profile on CBS News. Not only did 33-year-old Mike Dubin of DollarShaveClub.com gather 25,000 subscribers in one week–he lined up the first 12,000 of them in …