About Jane Tabachnick

Jane Tabachnick is the author of Publicity For Introverts. She has been named one of the top 100 people online by Fast Company for her work as a digital PR strategist who teaches savvy authors and heart centered women entrepreneurs how to gain visibility and instant expert status through her free 2015 Publicity Toolkit and Planner. Jane is the creator of Easy Author One Sheets, InstantPressroom.com, AuthorityBar.com and PublicityClientMagnet.com. You can connect with her on Twitter (@JaneTabachnick).

5 Reasons Media Publicity Will Grow Your Email List Faster

You’ve been busy perfecting your blog posts and content marketing. By now perhaps you have realized that all content – even great content – is not created equal. Publicity and media mentions can elevate all your posts into the best type of content possible, and grow your email opt-ins even faster. Here’s why. We are in what’s called a reputation economy, where the currency is trust. Nielsen Truth in Advertising Survey reports consumer trust in …