Visual Customer Service in the Social Media Age [Infographic]

If you needed to quickly learn how to fix a leaky faucet, would you reach for an in-depth instruction manual, or find a short tutorial video on YouTube? If you’re inclined toward the latter, then you’re in good company. The US Department of Labor found that 65% of information people remember is information learned through a hybrid of oral and visual presentation, and most speculation suggests that our knowledge retention processes are becoming more visually-based. …

Confessions of a Marketing Slacker (and How I Recovered in a Lurch)

If you’re a business owner, you can probably think of a time when your back was against the wall. When you look back on it, you didn’t know how you’d pull through or even if it was possible. Maybe you were hit with unexpected expenses, equipment failure, or the departure of a key employee. Maybe you lost a couple big clients all in one month. Or maybe something in your family or personal situation changed. …

Online Business Tools: Ignore StumbleUpon and Ignore 25 Million Potential Clients

You’ve heard of it. You know about it. You even know you should be using this online business tool And yet, you’re not! You feel like you are missing out on another huge source of traffic and recognition for your business. But you just can’t seem to figure out how to use StumbleUpon. You hear about brand new websites getting 1000’s of visitors overnight. So you decide to give it another try. And what happens… …

Creating Buzz: 4 Tips To Grow Sales

A quick note to everyone while I’m battling a rather severe chase of bronchitis. Between the sweat and chills of fever, the stupor of codeine, and the prospect of being on the mend for several more days, my blogging calendar tells me that it’s my turn to reach out to you. My chosen topic is how to create buzz in sales. If nothing else, this ought to be an entertaining article! 😛