6 Copywriting Lessons from Home TV Shopping
Two months ago, I faced bankruptcy. Creative bankruptcy, that is. My creative juices became stagnant. My hands were resting on the keyboard, but my fingers could not move. I looked for inspiration everywhere. I binged on TV shows on Netflix, read books, devoured blogs about copywriting, asked my copywriter friends for advice. Nothing seemed to work. So, I stayed on my couch watching TV when I came across a home TV shopping program. Suddenly, my …