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Storytelling Stokes Business (Sharon Richmond)

  • Episode #81

This special episode features Lisa’s guest appearance on To Lead Is Human hosted by Sharon Richmond. Lisa tells a story of monkeys trying to rescue the moon — which she and Sharon discuss as a metaphor for the danger of not checking assumptions and ignoring quieter voices in the organization.

Story Coach Lisa Bloom is the go-to expert on business story-telling. For decades she’s helped entrepreneurs master this important but overlooked skill. In Once Upon a Business, she’s turning her attention from the craft of storytelling to the stories themselves — the densely evocative folk and fairy tales that we’re all exposed to.

In each episode of Once Upon a Business, Lisa tells a fairy or folk tale and then extracts rich business lessons that are applicable for entrepreneurs of all stripes. As she puts it, a tiny tale of nine sentences can encompass worlds.

So, come now. Gather around the fire. Lisa’s about to begin…

“The moon has fallen into the water! If we do not rescue it immediately, the night sky will be doomed forever to darkness!”

— Lisa Bloom

For more than 30 years, Sharon Richmond has partnered with C-level executives from mid-size and small, fast-growing companies who want to up-level their leadership and build companies they are proud of. Clients accelerate their leadership by embracing mindset and behavior changes, building self-awareness and self-management skills, and focusing on the three things all leaders must ensure: focus, energy and delivery.

Sharon’s purpose as an executive coach is to help leaders 10X their impact by leveraging the power afforded by their roles to build organizations that are forces for good, both economically and socially. She also advises CEOs on shaping organization culture and leading change.

Sharon has taught leadership at Stanford GSB, where she now helps leaders increase influence, manage conflict, and prepare to build high-performing teams.

To see a list of Sharon’s clients, please visit LeadingLarge.com.

Following a successful corporate career, Lisa Bloom became an entrepreneur, author, speaker and coach. She built a global business Story Coach, supporting corporates, entrepreneurs and coaches with speaking mastery, leadership capability and marketing impact.  Lisa is the author of The Story Advantage and Cinderella and the Coach.

Lisa is also the Director of Mirasee’s ACES Business Acceleration Program, helping entrepreneurs to achieve outstanding results in the growth of their business. There’s nothing Lisa loves more than to spend time with her partner and their four sons, walk her dog, travel, read, and share stories.

Resources or websites mentioned in this episode:
Mirasee
Lisa’s website: Story-Coach.com
Lisa’s book, The Story Advantage
Sharon’s website: LeadingLarge.com
The Friction Project (book): Goodreads.com/en/book/show/105735152
Amy C. Edmondson’s work on psychological safety

Credits:
Host: Lisa Bloom
Producer: Michi Lantz
Supervising Producer: Cynthia Lamb
Executive Producer: Danny Iny
Audio Editor: Marvin del Rosario
Music Soundscape: Chad Michael Snavely

To catch more great episodes coming up on Once Upon A Business, please follow us on Mirasee FM’s YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It’s the best way to help us get these ideas to more people.

If you have a question for Once Upon a Business, put the show title in the subject line and send it to podcasts@mirasee.com.

Music credits:
Track Title: Escaping Light
Artist: Aaron Sprinkle
Writer: Aaron Sprinkle
Publisher: A SOUNDSTRIPE PRODUCTION

Track Title: Bright Future
Artist: Be Still The Earth
Writer: Marshall Usinger
Publisher: A SOUNDSTRIPE PRODUCTION

Special effects credits:

24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.

Episode transcript: Storytelling Stokes Business (Sharon Richmond).

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Once Upon A Business

Want to tap into the power of story to grow your business? Once Upon a Business is the podcast for entrepreneurs who believe business material doesn't have to be boring. In each episode, Lisa Bloom (founder of Story Coach) shares an evocative fairy or folk tale... the kind we've all heard since childhood. She then unpacks the story to help listeners find inspiration and creative ways to think about business.