Learning English watching cartoons in rural Romania as a kid, Csaba Borzasi knew he wanted more than a life in farming. He parlayed that study of English into a study of business, psychology, and copywriting — ultimately unlocking the life he wanted.

o learn more about Danny’s offer, click here: mirasee.fm/hcu

Welcome to Making It! This weekly show explores the lives and stories of entrepreneurs as they share their unique perspectives on their success and the path to making it. 

Csaba Borzasi is an emotional-response marketer and the founder of Game of Conversions. He helps ambitious online businesses engineer profitable marketing funnels and persuasive sales messages to achieve more consistent cash flow.

“Ultimately, it’s people talking to other people, and people buying from other people they know, like, and trust.”

Csaba Borzasi

Csaba Borzasi is a former psychology researcher turned direct-response marketing consultant and sales-funnel copywriter. 

For years, he struggled to get his business off the ground and create profitable marketing campaigns that actually make money, but he got nowhere but frustrated. Then he decided to go all in and master the timeless fundamentals of the persuasive skill of direct-response copywriting.

Csaba went as far as breaking down 100 proven sales letters in 100 days to uncover the master secrets of the most elite copywriters of all time — while documenting his process through daily YouTube videos.

Today, he helps ambitious online businesses engineer profitable marketing funnels and persuasive sales messages — so they can unlock more consistent cash flow while impacting more people around them. You can learn more at GameOfConversions.com.

Resources or websites mentioned in this episode:
Mirasee
Csaba’s free seven-part course

Credits:
Co-producers: Danny Bermant and Geoff Govertsen
Supervising Producer: Cynthia Lamb
Executive Producer: Danny Iny
Audio Post Supervisors: Evan Miles and Christopher Martin
Audio Post Production: Post Office Sound
Music Soundscape: Chad Michael Snavely
Making our hosts sound great: Home Brew Audio

Music credits: 
Track Title: The Sunniest Kids
Artist Name: Rhythm Scott
Writer Name: Scott Roush
Publisher Name: A SOUNDSTRIPE PRODUCTION

Track Title: Sweet Loving Waltz
Artist Name: Sounds Like Sander
Writer Name: S.L.J. Kalmeijer
Publisher Name: A SOUNDSTRIPE PRODUCTION

Track Title: The World Around Us
Artist Name: Shimmer
Writer Name: Matthew Wigton
Publisher Name: A SOUNDSTRIPE PRODUCTION