Raised in post-Communist Romania, Monica Badiu ultimately found her calling in the written word — an echo of her childhood desire to be a writer. And she’s come to realize, making it is appreciating the reach of her words, far beyond her clients.

Welcome to Making It! This weekly show explores the lives and stories of entrepreneurs as they share their unique perspectives on their success and the path to making it.

Monica Badiu is a conversion copywriter and copy coach who specializes in helping course creators increase revenue through customer-centric copywriting.

“In the beginning, making it was earning enough to pay my expenses… then it moved into a place where making it is all about my freedom and making an impact.”

Monica Badiu

Monica Badiu is a conversion copywriter and copy coach who specializes in helping course creators increase revenue through customer-centric copywriting. With more than 25,000 hours of hands-on marketing experience over 13 years, she is sought out by the biggest course creators in the world to optimize their email marketing efforts.

She has a passion for writing engaging and compelling emails and funnel pages that prioritize value over pressure, which results in driving conversions and building long-lasting relationships with audiences. Simple, but no-bullshit and non-spammy, copy that sells.

Along with being a conversion copywriter, Monica is also a mother, former marketing consultant, multipreneur, and crafter. She writes about consumer behavior, copywriting tactics, email marketing, and conversion strategies on her blog, which is filled with valuable information for her readers.

Resources or websites mentioned in this episode:
Mirasee
Monica’s website: MonicaBadiu.com
Monica’s LinkedIn: LinkedIn.com/in/monicabadiu
Monica’s YouTube: YouTube.com/@salesemailcoach

Credits:
Co-producers: Cassandra Topperwien and Geoff Govertsen
Supervising Producer: Cynthia Lamb
Audio Editor: Marvin del Rosario
Executive Producer: Danny Iny
Music Soundscape: Chad Michael Snavely
Making our hosts sound great: Home Brew Audio

Music credits:

Track Title: The Sunniest Kids
Artist Name: Rhythm Scott
Writer Name: Scott Roush
Publisher Name: A SOUNDSTRIPE PRODUCTION

Track Title: Sweet Loving Waltz
Artist Name: Sounds Like Sander
Writer Name: S.L.J. Kalmeijer
Publisher Name: A SOUNDSTRIPE PRODUCTION

Track Title: Sweet Tooth
Artist Name: Dresden, The Flamingo
Writer Name: Matthew Wigton
Publisher Name: A SOUNDSTRIPE PRODUCTION

Track Title: Best Friends
Artist Name: Dresden, The Flamingo
Writer Name: Matthew Wigton
Publisher Name: A SOUNDSTRIPE PRODUCTION

Special effects credits:
24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.

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