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Niching Into Paralysis? Market Yourself Without Losing You

  • Episode #235

Are you moving forward or staying busy? Intuitive coach and creative Fran Willoughby, founder of Mojo Motivator, talks with Michi Lantz about niching into paralysis, selling yourself without performing, and why clarity and grounded planning beat constant motion when you’re building a personal brand.

Fran Willoughby is an intuitive coach, dance teacher, and artist who specialises in helping self-employed people build confidence, clarity, and a business that reflects who they really are.

With a background that spans professional musical theatre, corporate leadership, and running multiple small businesses, Fran brings a practical, grounded approach to personal and professional development. Her experience gives her a clear understanding of the pressures, doubts, and decision-making challenges faced by individuals working for themselves.

Fran is the founder of Mojo Motivator and the host of The Power of the Truth podcast, where she facilitates open, honest conversations about identity, honesty, and the moments in life that require real courage.

Known for her direct communication style, strong organisational skills, and supportive yet straightforward guidance, Fran helps clients move forward with confidence and purpose.

Connect with Fran Willoughby
LinkedIn: https://www.linkedin.com/in/fran-willoughby-mojo/
Podcast: https://thepowerofthetruth.buzzsprout.com
Instagram: https://www.instagram.com/mojo_motivator/

Resources or websites mentioned in this episode:
Mirasee

Credits:
Host & Producer: Michi Lantz
Editor: Michi Lantz
Executive Producer: Danny Iny

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