Nina Cooke joins Dr. Irena to dig into the roots of procrastination, exploring how emotional baggage and limiting beliefs shape our professional lives. With practical strategies and insights, Nina empowers listeners to overcome fear and embrace growth.

Welcome to Neuroscience of Coaching. In each episode, host Dr. Irena O’Brien explains the science-based insights behind a particular concept and interviews a coach to discuss how these apply in the real world. Just as she does in her professional programs, Irena “un-complicates” neuroscience and teaches practical evidence-based tools and strategies that listeners can use in their coaching practices.

Nina Cooke is an entrepreneur coach, author, and host of two podcasts.

“For those listening, if they find that the benefits aren’t really motivating them, then they may want to look at the consequences of not taking that action. That might be a stronger motivation for them”

— Nina Cooke

Nina Cooke helps entrepreneurs to create an unstoppable mindset so they can build authority and boost their profit. Nina has worked with hundreds of established entrepreneurs, helping them to increase their income by up to 800%. She is the co-author of Renegade Mindset: A Financial Advisor’s Guide to a Peak Performance Mindset. She is also the host of two podcasts, Entrepreneur’s Inner Game and Wealthy Advisor Mindset. Nina has been featured in Entrepreneur magazine, on BBC Radio, and on top podcasts.

Dr. Irena O’Brien teaches coaches and care professionals how to achieve better results for their clients through neuroscience.

She is the founder of Neuroscience School, which helps practitioners understand and apply insights from cutting-edge neuroscience research. She loves seeing her students gain confidence in their ability to evaluate neuroscience findings and use them successfully in their own practices. Her Certificate Program in Neuroscience is certified by the International Coaching Federation (ICF) for Continuing Coaching Education credit.

Dr. O’Brien has studied neuroscience for 25 years and holds a Ph.D. in the field from the Université du Quebec à Montréal (UQAM), where she did brain-imaging studies. She completed her postdoctoral fellowship at the Centre for Language, Mind, and Brain at McGill University.

Resources mentioned in this episode:
Mirasee
Dr. Irena O’Brien website: The Neuroscience School
Nina’s website: NinaCooke.co.uk

Credits:
Host: Dr. Irena O’Brien
Producer: Cynthia Lamb
Audio Editor: Marvin del Rosario
Executive Producer: Danny Iny
Music Soundscape: Chad Michael Snavely
Making our hosts sound great: Home Brew Audio

Music credits:
Track Title: Sneaker Smeaker
Artist: Avocado Junkie
Writer: Sander Kalmeijer
Publisher: A SOUNDSTRIPE PRODUCTION

Track Title: Coo Coos
Artist: Dresden, The Flamingo
Writer: Matthew Wigton
Publisher: A SOUNDSTRIPE PRODUCTION

Track Title: In This Light
Artist: Sounds Like Sander
Writer: Sander Kalmeijer
Publisher: A SOUNDSTRIPE PRODUCTION

Special effects credits:

24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.

To catch the great episodes coming up on Neuroscience of Coaching, please follow us on Mirasee FM’s YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It’s the best way to help us get these ideas to more people.

Episode transcript: From Avoidance to Action (Nina Cooke) Transcript.