Ellen Finkelstein, founder of Change the World Marketing, discusses an approach to daily email that makes your readers happy, gives you space to promote an almost limitless number of affiliate partners and leads to your own audience growth and profits.

Ellen Finkelstein, founder of Change the World Marketing, spends 30 minutes every morning, seven days a week, sending an email to her list. Her subscribers love them. Her joint venture partners love them, too, because her approach drives tons of traffic to their offers. 

Hosts Linda Claire Puig and Ari Iny explore with Ellen what makes her daily emails different, and how her approach often outperforms other affiliates who have 4x, 5x, or even 10x bigger lists.  

In this episode, we discuss:

• An unusual approach to daily email that lets you promote an almost limitless number of affiliate partners (who will happily promote you back, leading to your own audience growth and profits)
• How to use “micro stories” in your emails to connect anything to your offers — so you never struggle to come up with topics to write about
• A simple blurb you can add to your opt-in page that makes your subscribers want more emails from you — even daily!
• And much more!

“Sending daily emails builds up my reputation for being a coach. They see that I’m doing this every day and people really admire it.”

Ellen Finkelstein

Ellen Finkelstein, founder of Change the World Marketing, helps entrepreneurs who want to earn a living while helping to make the world a better place through speaking and writing so they get their precious knowledge out to the world. She goes the extra mile to guide them through marketing strategy and technology.

Ellen started her first website in 1999 as an author platform. During her 20-year career as an author, she’s written 11 published books with McGraw-Hill and Wiley, and self-published 10 e-books, ranging from 20 pages to 1200+ pages. Since then, she’s developed e-mail lists of more than 22,000 and a social media audience of more than 100,000 — a lot of that through partnering. 

Resources or websites mentioned in this episode:
Mirasee
6-Figure Newsletters
Ellen’s website
Ellen’s free gift

Credits:
Hosts: Linda Claire Puig & Ari Iny
Producer: Linda Claire Puig
Managing Producer: Cynthia Lamb 
Executive producer: Danny Iny
Audio Post Supervisor: Evan Miles, Christopher Martin
Audio Post Production: Post Office Sound
Music soundscape: Chad Michael Snavely
Making our hosts sound great: Home Brew Audio

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Music and SFX credits: 
Track Title: Sunny Side Up
Artist Name(s): Neon Beach
Writer Name: Aaron Sprinkle
Publisher Name: A SOUNDSTRIPE PRODUCTION

Track Title: Presence
Artist Name(s): Mikey Geiger
Writer Name: Michael Thomas Geiger
Publisher Name: BOSS SOUNDSTRIPE PRODUCTIONS

Track Title: Coo Coos
Artist Name(s): Dresden, The Flamingo
Writer Name: Matthew Wigton
Publisher Name: A SOUNDSTRIPE PRODUCTION