Free Course Builder's Bootcamp

Learn to create and sell your own popular online course, and get set for success in less than a week

Bold Business Model (Chris Badgett)

  • Episode #43

You may know Chris Badgett as the CEO of LifterLMS, but he’s also the host of online permaculture courses. Learn how he worked collaboratively with experts to gain credibility and visibility in a small niche.

Chris Badget is the co-founder and CEO of LifterLMS. He is also the creator of several organic gardening, permaculture and beekeeping courses online.

In this episode we discuss:

  • Teaching outdoor, hands-on skills in an online environment.
  • Working with experts in your niche cooperatively instead of competitively.
  • How to be strategic to get the most return on your creative investment.
  • Distinguishing between a passion project and a business.
  • The importance of publishing over perfecting.
  • Being bold in asking for what you want.
  • Negotiating partnerships with co-creators.
  • The importance of pairing support with content.
“It was just such niche content that the people that wanted it really wanted it, so that the quality or the instructor style had some forgiveness in it.”

Chris Badgett

Chris Badgett is the co-founder and CEO of LifterLMS, a learning management system for WordPress. He helps education entrepreneurs create, launch, and scale high value online training platforms. He believes in democratizing education in the digital classroom and contributing as much as possible to the open source WordPress community.

As well as creating his own online courses, Chris also created a platform, OrganicLifeGuru.com, to connect experts in the fields of organic gardening and permaculture with students to make information in these areas more widely accessible.

Resources or websites mentioned in this episode:
Mirasee
Chris’ instructional video (website under construction)
Chris’ LinkedIn

Credits:
Guest: Chris Badgett
Hosts: Danny Iny & Abe Crystal 
Producer: Cynthia Lamb 
Executive producer: Danny Iny
Assembled by: Geoff Govertsen
Audio Post Supervisor: Evan Miles, Christopher Martin
Audio Post Production: Post Office Sound
Music soundscape: Chad Michael Snavely
Making our hosts sound great: Home Brew Audio

If you don’t want to miss future episodes of Course Lab, please subscribe to Apple podcasts or Spotify or wherever you’re listening right now. And if you liked the show, please leave us a starred review. It’s the best way to help us get these ideas to more people.

Music and SFX credits: 
Track Title: Bossa BB
Artist Name(s): Marie
Writer Name: Chelsea McGough
Publisher Name: A SOUNDSTRIPE PRODUCTION

Track Title: Grace
Artist Name(s): Shimmer
Writer Name: Matthew Wigton
Publisher Name: BOSS SOUNDSTRIPE PRODUCTIONS

Track Title: Carousel Lights
Artist Name(s): Chelsea McGough
Writer Name: Chelsea McGough
Writer Name: Matthew Wigton
Publisher Name: A SOUNDSTRIPE PRODUCTION
Publisher Name: BOSS SOUNDSTRIPE PRODUCTIONS

Track Title: Coo Coos
Artist Name(s): Dresden, The Flamingo
Writer Name: Matthew Wigton
Publisher Name: A SOUNDSTRIPE PRODUCTION

LISTEN TO OUR PODCASTS

Course Lab

Ever wondered how online courses could be even better? What would that next level look like? Those are the questions driving online course experts Danny Iny (founder of Mirasee) and Abe Crystal (co-founder of Ruzuku) in Course Lab. In each episode, they bring on an innovative course creator and deconstruct what makes their course (and course business) work for them and their students.