10 Rules of

get more clients

Can You Get More Clients Using a Free App?

So you worked your behind off developing a great online product. You spent months researching a genuine need your customers have, and then another few months (or even years!) developing, designing, and finalizing the perfect solution. Now you’ve launched your product online, and there isn’t a customer in sight. “Build a great product, and they will come,” they said. “Focus on the product, and the customers will come later,” they said. But nobody came, and …

too many questions

5 Questions You Must Answer to Plan Your Content for 2016

Content marketing is not a set-it-and-forget-it tactic. At least once a year, you need to review your content strategy and refresh your approach. For me, the New Year is the perfect time to do this. Typically, I start by reviewing my plan for the previous year so I can figure out what worked and what didn’t. The goal is to do more of what’s working (duh!) and find new ways to take things to a …

purple cow

Seth Godin Was Wrong: The Trouble with “Remarkable”

Seth Godin is a pretty smart guy. He invented permission marketing, popularized tribes, and taught us how to become the linchpin of our professional environments. He also reinvented book publishing with the Domino Project. Among his many good ideas is the concept of the Purple Cow—the idea that being remarkable is the key to attracting attention and success. Well, I like Seth as much as the next guy, but in this particular instance, I think …

BR-episode-640x360 feature - Steve Kamb

Level Up Your Life with Steve Kamb

You’ve heard stories of people who spend their lives playing fictional games, from sci-fi to farming crops. Some of them have even lost jobs and relationships. Is it really worth it? Today’s guest, Steve Kamb has a new type of game, one that replaces empty rewards with a the epic quest to “level up your life.” What does that mean? Have you ever wanted to get in shape? Maybe climb the corporate ladder or strike …

marketing tips hotseat

Student Hotseat: Marketing Tips for The Nomadic Vegan

Thanks to the success of our first hotseat with Mirasee’s very own student advisor, Christy, we decided to hotseat some of our students for your viewing—and learning—pleasure. Meet Wendy Werneth. She’s an Audience Business Masterclass student and owner of The Nomadic Vegan. She sat down (I’m assuming she sat. It’s a video so I don’t know for sure) with Rocky, Jessica, Darla, Lesley, Lizzie, and her coach, Christy, to ask and answer questions about her …

Acronym CTA as Call To Action

How to Create the Best Email CTAs Using These Tips

It’s 2016, and do you know where your clients are? Hopefully answering your email calls to action! If you’ve spent any amount of time trying to market your business online, you know you need CTAs (calls to action). And you know you should probably be doing some email marketing. Sounds simple, right? Write an email and throw in a CTA at the end. Unfortunately just adding a “Click here!” doesn’t quite cut it. So how …

New team members

Meet and Greet Our Newest Newbies

It’s that time again. We love when new people join the team. And we love even more giving them the chance to introduce themselves to our community! So without further ado, please meet our newbies and read about their first impressions as new Mirasee-ers. Hanna Woodside Where do I even begin describing my experience since joining the Mirasee team? Well… I guess with the team! I know it has been said a million times over …

risk opportunity

Risk, Opportunity and Possibility with Jason Zook

Jason Zook is no stranger to risk and opportunity, and he’s been on both sides of the bank ledger for it. From selling his last name twice (can you imagine being Jason Headsetsdotcom?), to wearing company t-shirts and talking about their brands for money, what sets Jason apart is his originality. He was the type of kid who got bad grade in school, not because he got the wrong answers. Jason got the RIGHT answers, …

How to Create Expert Roundups To Round Out Your Content

Creating content is not easy. No, wait. Creating content is easy. Creating epic content is extremely difficult. It’s a full-time job. First, there’s a lot of research involved. You need to know what your audience wants to read and how to explain it to them. You need to collect data, case studies and examples to get your point across. You need to read what’s already out there so you’re not repeating the same old message. …

10 Rules of

10 Rules of Visionary Business Book

(Plus 10 lessons learned growing to 60,000+ subscribers, $2M+ revenues, and 25+ team members, without losing our values, or selling our soul.)