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How to Make a Successful YouTube Channel [INFOGRAPHIC]

  • Lexi RodrigoLexi Rodrigo

If you’re already blogging, tweeting, pinning, Facebooking, Instagramming, and snapping why would you want to create or put more energy into your YouTube channel?

For one thing, it boasts over 1 billion users who watch millions of hours worth of video every day. And many of them are highly engaged. They comment. They share. They like or dislike.

No wonder, seemingly ordinary people, just like you and me, have become YouTube celebrities, earning millions of dollars from their huge fanbases.

But you don’t have to achieve superstar status for your business to benefit from the strategic use of YouTube:

    • When people see and hear you in your environment, it’s easier for them to get to know, like, and, ultimately, trust you.
    • Some people prefer to consume content in the form of video than text or audio.
    • Certain types of information are better communicated in video than other formats, such as physical product and software demonstrations.
    • YouTube videos are easily shareable.
    • People can watch YouTube videos on a variety of devices.
    • Search engines may favor video when delivering search results.
    • You can repurpose video content can in many ways. Transcribe it and you’ve got text. Extract the sound and you’ve got audio.
    • And your target audience is probably already on YouTube watching recipes, product reviews, and cats doing cute things.

So, are you ready to give your YouTube channel more love?

The infographic below gives tips on how to make your YouTube channel successful. However, I do have one caveat: Don’t let the equipment recommendation scare you away. You can get started with just a $70 high-definition USB camera and a $30 external microphone from Amazon, and a well-lit, uncluttered corner in your house or office. Read this post to find out what video equipment we recommend for newbies.

Do tell: What’s your biggest frustration with your YouTube channel?

Courtesy of: We Are Top 10

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6 thoughts on How to Make a Successful YouTube Channel [INFOGRAPHIC]

Sailosi

Love this article, thanks Lexington! It’s a treasure trove of tips Imy going to out into action on my YouTube page.

Lexi Rodrigo

Hi there, Sailosi! Glad you found the infographic informative. Keep us posted on the progress of your YouTube channel. What’s the first thing you’ll be doing, based on this post?

Amar kumar

Hey Lexi,

It is very informative Infographics and I’ve not seen yet best Infographics on YouTube in brief. You have explored almost everythings with the help of this Infographics in very crystal clear manner.

Successful YouTube channels often need more than just engaging videos to become popular. YouTube offers a range of video advertising options, with the best ones for conversions being TrueView In-Search and In-Display Video ads together formerly falling under the YouTube Promoted Videos name.

Uploading videos regulary in proper interval of time really helps you to drive more traffic and it leads to a brand. Eventually, thanks for revealing a light on this topic.

With best wishes,

Amar kumar

Lexi Rodrigo

@Amar – Thanks for mentioning the YouTube advertising options! I haven’t had the chance to explore those yet. Possible topic for another infographic?

Sophia

Man, Youtube is one of those sorts of places that I find so hard to get moving! Would LOVE to grow our Youtube channel so this has been truly helpful. Question – I know how to do SEO research for a blog post, but how the heck do you know which keywords to choose for your video?

Lexi Rodrigo

Hi Sophia – Doing keyword research for your YouTube video is the same as for your blog post. What do you use for keyword research?

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