About Iniobong Eyo

Iniobong Eyo is a copywriter and content strategist. He helps businesses get serious with their content marketing by planning, developing, and managing their content for greater ROI.

how to guest blog

How to Guest Blog: Do You Really Need to Build Relationships With Editors Before Pitching Them?

Most guest post advice recommends building relationships with editors or bloggers (sometimes they’re the same person) before pitching them. No shortcuts. Send lines like: “I’ve been a fan of your blog even before you had thoughts of creating it!” (Doesn’t matter they obviously can’t read minds.) “I’ve been following your blog for the past 10 years.” (Doesn’t matter they’re 10 years old.) “You may have seen my name in the comments section of your blog.” …